The 5 recommendation types

Jakka groups recommendations into five types. Every card carries a tag so you can filter and prioritize.

Recommendations to improve depth, readability, grammar, intent match, and freshness on existing pages.

Examples: "Add a FAQ section answering common pricing questions," "Tighten the first paragraph; readability is below your target."

Recommendations to bring content in line with your Brand Kit voice and persona settings.

Examples: "Switch from 'we' to 'you' on the pricing page to match your Friendly tone setting," "Avoid the banned word 'innovative' on this page."

Recommendations to improve discoverability in traditional search and in AI answer engines.

Examples: "Add Article schema with author and datePublished," "The H1 on this page does not match the primary keyword from your brief."

Recommendations to remove friction and clarify intent on conversion-critical pages. Examples: "The CTA below the fold is hidden on mobile; promote it above the fold," "Add a trust badge near the pricing table."

Recommendations to strengthen the link graph and surface orphaned content. Examples: "Link from your homepage hero to the new case study," "This page has zero inbound internal links from any priority page."

Every recommendation has Impact, Effort, Confidence, and Reach chips. The priority score is roughly (Impact x Confidence x Reach) divided by Effort. High priority items appear first.